Brands Struggle In Social Media, Data Shows Sobering Stats | The Financial Brand: Marketing Insights for Banks & Credit Unions

Brands Struggle In Social Media, Data Shows Sobering Stats | The Financial Brand: Marketing Insights for Banks & Credit Unions.

Bottom Line: Social media isn’t all rainbows and butterflies. Contrary to what social media’s proponents would have you believe, there isn’t this vast army consumers impatiently waiting for every brand they use to hop on the Facebook and Twitter bandwagon.