Websites with Ghost Buttons
Love this. A decent technique that has a lot of potential for secondary CTA’s and creating hierarchy within multiple CTA’s on a page.
Love this. A decent technique that has a lot of potential for secondary CTA’s and creating hierarchy within multiple CTA’s on a page.
“Buttons Were an Inspired UI Hack, but Now We’ve Got Better Options” (Global Moxie).
More about this whole Buttons are Hacks debate.
A MUST read for the Design team at MARC. Let’s try to get our thinking going in this direction. It will add to more creativity and options. Let go of the button… let go of the button.. let go of the button…
Application interfaces have always felt like functional assemblies of buttons. Because, after all, they took their cues from machines. Want to make a machine do something? Push a button. But as you flip through Ice Cream Sandwich’s screens, you get a much different feeling. Each screen feels lightweight, as if it were a page in a magazine, rather than a set of knobs and switches. Even the phone dialer looks light and sleek. It’s clear how to use it, of course. It just doesn’t feel so … buttony.
Interesting concept “Web Actions”:
It’s taken me awhile to get my head around what a web action really is and which alternatives are just collections of buttons and links. As we are using the term now, web actions are actions your visitors take on your site or application to another site or application. Having an account and an authentication level are implied aspects because your visitor has to log in to the second site or application in order for a share, save, or send to take place. Web actions mean that the visitor stays on your site while completing the action, rather than opening up a new page on another site or launching an application.
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