The QR Code’s Punk Rock Little Brother is Gonna Shake Things Up | Business 2 Community

The QR Code’s Punk Rock Little Brother is Gonna Shake Things Up | Business 2 Community.

I’ve been saying for a while that this kind of stuff is what needs to happen for the mobile marketing and point of sale marketing channel to really take off. We shouldn’t need to have a QR code for our phone cameras to be able to trigger off an event. It can happen with something unique like a logo or image.

This demo is what I’ve been thinking.

The only thing missing is this “scanner” being native in the phone camera itself. Why should I have to open an app to scan something (using my camera) when I already have the camera app itself built into the phone. Just give me the option in the camera app to SCAN something like in Batman Arkham Asylum.. 🙂

Which ever tech company can get that in first will win this QR/AR fight IMHO.